Thursday, October 31, 2019
CONTEMPORARY CORPORATE GOVERNANCE ISSUES Essay Example | Topics and Well Written Essays - 2500 words
CONTEMPORARY CORPORATE GOVERNANCE ISSUES - Essay Example It is an institutional arrangement for various corporate participants having direct or indirect interests in corporation like shareholders, managers/directors, creditors, customers, suppliers, employees, local communities, general public and government (Figure 1). Figure 1: Corporate Governance Relationships Source: (Letza, Sun & Kirkbride, 2004, p.243) The importance of corporate governance in 21st century has been highlight by series of corporate frauds like Enron, WorldCom and Tyco whose managers engaged in illegal reporting leading to loss of shareholder wealth. As shareholders in many countries are absentee owners and managers have the control and power over the organizationââ¬â¢s activities, these managers can place their own interest before the interests of shareholders, therefore generating the principal-agent conflict. There are certain views regarding the convergence of corporate governance systems however such possibility is least likely to happen due to difference in c orporate culture and ownership structures. In recent years many influential proposals have been made in UK regarding corporate governance such as Higgs 2003, Turnbull Committee 1999, Hampel Committee 1998, Greenbury Committee 1995 etc (Letza, Sun & Kirkbride, 2004, p.242). The legislative strategies place importance to the need of a single governance structure for the corporate world. However no single model of corporate governance has worked at all times. Presently there are four main perspectives on corporate governance that are discussed in the following sections. The Principal-Agent Model Considering a sole-proprietorship organization where the owner-manager is considering sale of a part of his interest to outsiders. As the owner-managerââ¬â¢s share will fall the incentive to... According to the research findings the field of corporate governance is relatively new to the theory of organization. Although the issues of corporate frauds, social irresponsibility and abuse of managerial power that have led to corporate governance mechanisms are not new to the corporate world. The corporate fraud case of Enron, WorldCom and Barings bank has made the investors realize the governance issues of ownership and control. However the theories which form the theoretical framework of corporate governance have not been fully developed to provide a uniform solution to address agency problems. Based on the review paper by Letza, Sun and Kirkbride on corporate governance this project has been an attempt to critically analyze the models of corporate governance which have been categorized into two perspectives- Shareholder and Stakeholder. These models have been the much debated due their different approach towards the governing mechanisms and the changing relationship of managem ent and shareholders and/or stakeholders. The principal-agent model has been the theoretical basis of the other three models however due to widely accepted flaw of equating wealth maximization with share price maximization has led economists to look beyond the shareholder wealth maximization objective. The myopic market model is similar to principal-agent model but is oriented more towards the internal mechanisms built on long-term relationship and corporate performance.
Monday, October 28, 2019
War Poets Research Paper Essay Example for Free
War Poets Research Paper Essay Wilfred Owen and Siegfried Sassoon are both considered two of the best war poets to ever write. These two poets actually possess many similarities with Sassoon being a great influence on Owen. With both of them being a part of World War I, that greatly motivated them to write poetry about the war. Neither one of them was very fond of being in the war. This led to them both writing poems of anger and distress towards the war. Both Owen and Sassoon had terrible experiences with war so one can understand where the anger they wrote with came from. Owenââ¬â¢s poems describe actions in the war and how awful and miserable he was as a soldier. Sassoonââ¬â¢s poems do not contain as much of an angry tone as Owen does in his but Sassoon does portray war as being totally negative with nothing good to say about it. Owen and Sassoon are very similar in that neither one of them are war friendly, they had tragedies that made them feel this way, and wrote poems of how they despised World War I. At the time Wilfred Owen was writing his poems, the world was in the middle of a war known as World War I. He considered the subject of his poetry during that time frame to be ââ¬Å"the pity of war,â⬠and sought to present the grim realities of battle and its effects on the human spirit. With a subject like this it was obvious that he was not a fan of the war and it shows in many of his poems. The motivation for him to write poems in such grueling detail of the war really shows his true feelings towards it. In his poem ââ¬Å"Dulce Et Decorum Est,â⬠he describes his account of war. In it he quotes ââ¬Å"Men marched asleep. Many had lost their boots â⬠¨But limped on, blood-shod. All went lame; all blindâ⬠¦Ã¢â¬ This clearly shows why he would have such hatred toward war. All throughout the poem he talks of how dismal he and other soldiers are and the terrible experience they had during war. In another one his poems ââ¬Å"Anthem for Doomed Youth,â⬠he speaks about the funeral of a young soldier. In the very last line of the poem he says that each slow dusk is ââ¬Å"a drawing down of blinds.â⬠This line in the poem describes the suffering that loved ones of the soldier endured during the burial. In this line Owen is kind of giving a warning that war is a stressful event and loved ones can be lost in the act of war.
Saturday, October 26, 2019
Use of Distributed Computing in Processing Big Data
Use of Distributed Computing in Processing Big Data Distributed Systems is an upcoming area in computer science and has the ability to have a large impact on the many aspects in[G1] the medical, scientific, financial and commercial sector. This document will provide an overview of distributed systems along with their current applications and application in big data. The most commonly used definition for a distributed system is, a system comprised of geographically dispersed computing components interacting on a hardware or software level [1].The rise in interest for distributed computing can be attributed to two major factors. The first factor is the creation and advancements in local and wide area networks which allow for large amounts of data to be transmitted over great distances in a short period of time [2]. The second factor is the new craze of the Internet of Things (IoT), where nearly every physical device manufacture having some sort of internet connectivity allowing for the possibility of tens of billions of devices that are able to interact. This large network of interconnected devices can be utilised to compute large amounts of data in a fraction of the time it would currently take to process. Characteristics of a Distributed System Heterogeneity Heterogeneity refers to the ability for the system to operate on a variety of different hardware and software components. This is achieved through the implementation of middleware in the software layer. The goal of the middleware is to abstract and interpret the programming procedural calls such that the distributed processing can be achieved on a variety of differing nodes [3]. Openness The openness of a distributed system is defined as the difficulty involved to extend or improve an existing system. This characteristic allows us to reuse a distributed system for multiple functions or to process varying sets of data. Concurrency Concurrency refers to the systems ability to handle the access and use of shared recourses. This is important because if there is no measure implemented it is possible for data to get corrupted or lost by two nodes making different changes to the same resource such that the system can carry this error through different processes causing an incorrect result. One way to counteract these errors is to implement a locking mechanism making a node unable to access a resource whilst it is being used by another node.[G2][G3] Scalability Scalability is one of the major characteristics that effectiveness of a distributed system, it refers to how easily the system can adapt to a changing size. This is due to the volatile nature of computers, such that a device is prone to leaving and joining the system at will. This volatility is caused by computers powering down, or unstable networks causing connectivity issues.[G4][G5] One factor that affects scalability is the degree at which the system is centralised. This is due to if a system relies on a centralised component or process (e.g. a central [G6]server), the more nodes that try to communicate or use this component, the more likely it is that there will be a bottleneck at this point in the system.[G7] Fault Tolerance Due to a distributed system having many computers comprised of different aged hardware, it is very likely for a part to fail in such a way that a node can no longer operate. Fault Tolerance is the ability for the system to handle such failures, this is achieved by using recovery and redundancy. Recovery is [G8]where a component will act in a predictable, controlled way if it relies on a component. Redundancy is where crucial systems and processes will have a backup that takes over if a system fails.[G9][G10] Transparency Transparency in a distributed system refers to the idea that the user perceives that they are interacting with a whole quantity rather than a collection of cooperating components. Transparency can be split into the following 8 sub-characteristics defined in Table 1. Table 1 Different forms of transparency in a distributed system [2]. Transparency Description Access Hide differences in data representation and how an object is accessed Location Hide where an object is located Relocation Hide that an object may be moved to another location while in use Migration Hide that an object may move to another location Replication Hide that an object is replicated Concurrency Hide that an object may be shared by several independent users Failure Hide the failure and recovery of an object The Internet The internet is the largest and most well-known decentralised distributed system ever created. It is currently comprised of millions of geographically distributed interconnected web servers that can communicate autonomously with each other and the billions of endpoint nodes [4]. The internet is constantly growing with more website and nodes added every day. One of the major factors contributing to the growth of nodes is the boost in IoT or smart devices. ATM Machines ATM machines are an example of a centralised distributed system that has been implemented globally. This is a centralised system because each ATM machine will [G11]only communicate with its bank central server. Centralisation is enforced as a measure to increase the security of the sensitive information stored on the banks databases[G12]. Each banks ATM network has the ability to communicate with another banks server [G13]such that a user can withdraw money from any ATM around the world. Botnets Botnets are an example of a malicious distributed system. They are can either be operated by a central server or based off a peer-[G14]to-peer network. A botnet is comprised of a collection of zombie machines which have been infected with malware allowing the bot master to control it and a command and control server whose role is to control the zombie computers allowing the zombie machines to execute any command that the botmaster desires. Data is any accumulation of facts and statistics to be analysed or referenced. Big data is most commonly defined as extremely large sets of data, both structured and unstructured, [G15]that can be analysed to reveal patterns and trends. This data is sufficiently complex or large enough that conventional data processing processes and applications are unable to deal with it [5]. Crowdsourcing is not a new idea in the software world, it is not an uncommon sight to see a developer pose a task to the masses and have someone else complete the task. This is mostly done free of charge. A similar concept is starting to be applied to big data, where researchers and institutes have started to crowdsource data for people to process[G16]. Currently, most data that has been crowdsourced is [G17]for scientific or medical research. A factor that contributes to the success of data processing on distributed systems is the relatively low cost of [G18]transferring data compared the cost incurred from doing the data processing internally [6].[G19] Play to Cure: Genes in Space Play to Cure: Genes in Space is a mobile gaming application developed by Cancer Research UK. Its main purpose is to allow the general public to process large amounts of data for the scientist at Cambridge University.[G20] The data is processed by the user controlling a spaceship to try and collect as much Element Alpha as possible. What the user is not aware that the placement of Element Alpha directly correlates to a singular piece of plotted data [7]. In the first month alone the application has managed to analyse 1.5 million data sample. To process a similar number of samples the research team achieve a similar amount of samples processed, it would take the research team 125,000 man hours [7]. Whilst it is a rudimentary implementation of a distributed system, Play to Cure: Genes in Space is a successful implementation and can show how important large distributed systems can processing big data. [emailprotected] [emailprotected] is currently the largest distributed computing program and was created by the SETI (Search for Extraterrestrial Intelligence) Institute and hosted out at UC Berkeley. It currently has approximately 3 million active users donating their computers[G21][G22] spare processing power to process data obtained from SETIs radio telescopes [8]. Since [emailprotected] is a voluntary program, each node needs to be able to process data in a way that the user is not negatively affected and choose to leave the program. This is achieved through the application processing data when it is detected that a machines CPU is [G23]idling [9]. As of the 10 March 2017, the [G24][emailprotected] program has come close to processing 18 years worth of data from the Arecibo Observatory radio telescope [10]. This achievement displays how easily large amounts of data can be processed by large distributed systems. There are endless possibilities when it comes to the potential applications[G25] for distributed systems. Processing big data is a lucrative market, this might cause a lot of large multinational organisation to try and utilise their own hardware to implement their own personal distributed system to process the terabytes of data that they can extrapolate from their Enterprise resource planning (ERP) software and from data obtained from the media and other sources. Stock trading is a cut throat industry, and the ability to predict market trends faster than a competitor can allow a particular firm to make millions of dollars. It is plausible for large firms to implement their own distributed system to analyse previous market trends and current global and local affairs to predict the upcoming state of the market. In the future, distributed systems will allow for big data to be processed potentially at a near real-time timeframe. This document has outlined how distributed systems can assist in the faster and more effective processing of big data. References [1]H. Karatza and G. Theodoropoulos, Distributed Systems Simulation, Simulation Modelling Practice and Theory, vol. 14, no. 6, pp. 677-678, 2006. [2]M. van Steen and A. Tanenbaum, A brief introduction to distributed systems, Computing, vol. 98, no. 10, pp. 967-1009, 2016. [3]G. Coulouris, J. Dollimore, T. Kindberg and G. Blair, Distributed systems, 1st ed. Harlow, England: Addison-Wesley, 2012, pp. 16-25. [4]G. Coulouris, J. Dollimore, T. Kindberg and G. Blair, Distributed systems, 1st ed. Harlow, England: Addison-Wesley, 2012, pp. 8-9. [5]P. Grover and R. Johari, BCD: BigData, cloud computing and distributed computing, 2015 Global Conference on Communication Technologies (GCCT), 2015. [6]J. Gray, Distributed Computing Economics, Queue, vol. 6, no. 3, pp. 63-68, 2008. [7]O. Childs, Download our revolutionary mobile game to help speed up cancer research, Cancer Research UK Science blog, 2017. [Online]. Available: http://scienceblog.cancerresearchuk.org/2014/02/04/download-our-revolutionary-mobile-game-to-help-speed-up-cancer-research/. [Accessed: 24- Mar- 2017]. [8]B. Marr, Big Data: Using SMART Big Data; Analytics and Metrics To Make Better Decisions and Improve Performance, 1st ed. Wiley, 2015, pp. 208-209. [9]E. Korpela, D. Werthimer, D. Anderson, J. Cobb and M. Leboisky, [emailprotected] distributed computing for SETI, Computing in Science Engineering, vol. 3, no. 1, pp. 78-83, 2001. [10][emailprotected], Setiathome.berkeley.edu, 2017. [Online]. Available: https://setiathome.berkeley.edu/. [Accessed: 24- Mar- 2017]. [11]D. Anderson, J. Cobb, E. Korpela, M. Lebofsky and D. Werthimer, [emailprotected]: an experiment in public-resource computing, Communications of the ACM, vol. 45, no. 11, pp. 56-61, 2002. [12]S. Khan, The Curious Case of Distributed Systems and Continuous Computing, IT Professional, vol. 18, no. 2, pp. 4-7, 2016. [13]E. Albert, J. Correas, G. Puebla and G. Romà ¡n-Dà ez, Quantified abstract configurations of distributed systems, Formal Aspects of Computing, vol. 27, no. 4, pp. 665-699, 2014. [14]S. Vinoski, Rediscovering Distributed Systems, IEEE Internet Computing, vol. 18, no. 2, pp. 3-6, 2014. [15]I. Foster, C. Kesselman, J. Nick and S. Tuecke, Grid services for distributed system integration, Computer, vol. 35, no. 6, pp. 37-46, 2002. 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Thursday, October 24, 2019
Jane Eyre and Her Struggles Essay -- essays research papers
Jane Eyre and Her Struggles Jane Eyre is a classic English novel which follows the development of a young woman in the mid 1800's. Jane grows to be a smart, self supporting, independent woman. This becomes a struggle for her as she was brought up to live in the lower-class. Throughout this novel, Jane tries to show that class and gender should not affect personality. This novel explains Janeââ¬â¢s struggle against societal expectations of class and of gender. Janeââ¬â¢s initial struggle begins as she is brought up by her aunt. Jane is living in an upper-class household and is being treated as a person of the lower-class. Jane would be antagonized on a daily basis by the Reed children. As an outcast, Jane realizes at an early age how much class affects the behavior of people in society. Jane would be punished by Mrs. Reed regularly, which may have fueled her rebellious nature. A specific example would be when Jane was sent to the ââ¬Å"red roomâ⬠by Mrs. Reed as punishment for fighting with her son. This was the room where Mrs. Reedââ¬â¢s husband was found dead. This shows that Mrs. Reed had absolutely no respect for Jane as an individual as Mrs. Reed knew that Jane believed that the room was haunted. This event also shows that Mrs. Reed does not respect her deceased husband, as she abandoned the room after he was found. Soon after, Jane decides that she would like to go to school. Mr. Brocklehurst, founder of Lowood School admits Jane to the school. Mrs. Reed then explains to him that Jane is a problematic child. As soon as he leaves the household, Jane verbally attacks Mrs. Reed and has a feeling of accomplishment. Name 2 Janeââ¬â¢s initial confrontation with Mr. Brocklehurst inside the school leaves her in misery as she i... ...he was teaching the children. Eventually, when St. John attempts to ask Jane for her hand in marriage, she rejects him. He told her that it would only be in business, as he was to become a missionary and wanted her to help him. Jane does not believe in that kind of matrimony, so that was why she denied him. St. Johnââ¬â¢s two sisters, like Jane were very intellectual and loved to read. Jane loved having conversations with them, as they were as intellectual as she was. These characters raised Janeââ¬â¢s expectations of society. This classic English novel focuses on Janeââ¬â¢s struggle against societal expectations of class and of gender. Jane had many struggles with many characters throughout the novel, and this essay focused on some of the most important characters and the most important instances. Those struggles helped her become a smart, independent woman.
Wednesday, October 23, 2019
Palermo and Genoa
This is an individual assignment to discuss culture characteristics and its effects to a cuisines environment. Thus, this assignment will show the understanding of the culture importance, and providing the methods for cross culture management. For the full-scale of culture application to business environment cognitive competencies, this assignment will discuss the culture characteristics, analyze the culture for international business operation, study the culture synthesis, and then give recommendations according to the applications of business environment in particular.According the requirement of this assignment, I have chosen the country f Italy to complete the tasks of this assignment. 2. The Background of Italy Italy is a unified peninsula country in the south of Europe, and it looks like a boot in the world map. The neighbor countries of Italy are surrounded by Andorra, Monaco, France, Switzerland, Slovenia, Croatia, Albania and Greece. The total size of Italy is 116306 square miles. Italy has total 1120 cities; the largest cities are including Rome, Milan, Naples, Turin, Palermo and Genoa.Giuseppe Amazing formed the Resorting being the foundation of Italy unity. Mr.. Count Camille Did Cavort, the leader of House of Savoy in Sardinia united Italy in 1852, and he obtained the lands of Lombardy, Roman, Tuscany, Pram, Sicily, and Naples. In 1861, Italians claimed Victor Emmanuel II as their king, who received Venetian in 1886. Finally, the papal of Rome announced Italy is a unified peninsula nation independently with one constitutional monarchy on 20th September 1870 (infeasible. Com, 2014). Italy is a republic country with its own constitution desiring for peace and harmony.Italians dislike fighting in the wars. Thus, Italy declared its neutrality in the World War l. Even through, Italy fight with Allies in 191 5 and gained some lands, but after the postwar, Italy returned the lands Allies. After the Fascist Party dictatorship of Mr.. Mussolini from 28th O ctober 1922 to 28th April 1945, Italians plebiscite voted to have a republic nation in June 1946 successfully. Moreover, Italian returns the lands to Greece and France according to the peace treaty on 15th September 1947. Italy constitution was created in 1948 (inconsiderableness. Com, 2014).Italy strategy builds its economy successfully by being an integral member of NATO & joining the European Economic Community. In Jan 1999, Italy currency was permitted by Treasury Secretary Carlo Scampi. Nowadays, the economics of Italy is diversified by many industries, and the well-developed industrial in the north are most held by private companies. Although Italy has experienced the global crisis in 2008, but Italy GAP of Italy increased from US$1737. 8 billion in 2004 to US$1982. 94 billion Jug 2014 (Satanist. Com, 2014). According to the source of the Italy history, the main religion of Italy is Roman Catholicism.The Roman Catholicism centre is in the Vatican City, and the pope also stays in it. Islam is the second religion in Italy sources from the immigrants of Muslim. Non-Catholic Christians is the third religion in Italy, but it is in a small group due to the only few Jews left after the War II (Kim, 2014). Actually, Italy has a long Roman history, because the Rome Empire controlled Italy with the Roman leadership for about 22 centuries, which covers the most of the Italy history and made Italy a Roman Catholicism country from its root. Therefore, Italy becomes the cultural center for the Western world during the period of 13th to 16th century.According to the religion characteristics of Roman Catholicism, family is the most liable social structure, because family can stabilize their family members by supporting each other with emotion and finance. In the religion of Roman Catholicism environment, you can see the Catholic churches in Italy are more than any other country. In this kind of religion country, you can see them in many lobbies and buildings, and you wi ll find people's names, and trade in particular patron saint. The church proclaims transparent hierarchy to Italy. Respect is provided to older people, successful businessman, and well-connected people (quintessential. O. UK, 2014). This part will give the recommendations for doing business in Italy according to its culture of history, geography, language, education, religion, social structure, political, and economic philosophy. 4. 1 Respect Different cultural customs Although, it is 96% of them are native Italians and speak Italian, but they may have different mother tongue or dialect and culture customs. Therefore, we have to respect each of them accordingly. To an international business, knowing the local culture is as knowing the needs of the local people.If you can provide the thing to hat area's people, you will have business opportunity (La Verne, 2008). 4. 2 Well-managed Cross Culture Management There are cultural conflicts between cultures. Therefore, international busines smen need to understand the difference and culture conflicts between each of them. Hence, the cross culture management needs to be created and studied by businessman and his staffs. Because you will have contact with local staff and customers, developing a well-managed cross culture management will help the stabilization of the employees and increase your business market share Sweatshops, 2010). . 3 Follow the religion characteristics of Roman Catholic As we know that the Roman Catholic is one of the largest and biggest religion in Italy, and Italy is the culture centre of Europe. To follow the Roman Catholic characteristics is one of the best and fastest ways to fit into global international business to the local and the whole Europe (Mary, 2011). If you can put your business to fit into the Roman Catholic quickly, your business can be accepted by the Roman Catholics easily (Italy Mineral and Mining Sector Investment and Business Guide, 2014).
Tuesday, October 22, 2019
How to Write Amazing Posts With This Awesome Blog Writing Checklist - CoSchedule Blog
How to Write Amazing Posts With This Awesome Blog Writing Checklist Blog If you didnt blog or write content you wouldnt be here, right? We all use to improve our content projects to blow our blogs up with traffic, conversion, and hundreds of grateful and loyal readers. No one remembers the brainiac who said this sacramental phrase Content is the king (rumors have it, it was Bill Gates); but we do our best to create content that helps us reach goals to appear on Googles top 10. Table of Contents: Check a Category Check Lifetime Check Keywords Check the Headline Check the Intro Check the Text Check the Conclusion Check Engagement Check the Language Choose a Featured Image Increase the Texts Value Check Visual Media Add Links Add Content Upgrades Check SEO Set Authorship Check Technical Aspects Synchronize It Test It Promote It Publish It is the perfect all-in-one marketing calendar platform to manage your entire blogging editorial calendar. And with Task Templates, you can create reusable checklists to make sure you never miss a step. Then, use Discussions to manage communication and collaboration between writers, designers, and project managers. Combined with a seamless WordPress integration for automated publishing, it's your go-to destination for creating and promoting every blog post.Start your free 14-day trial and manage your blog better than ever before. 21-Step Blog Writing Checklist doesn't let you miss any small but important detail for making your compelling content, while also winning your readers' hearts. So, here it goes. This blog writing checklist is great to go through every time you get ready to publish a new piece of content. Step 1. Check A Category It's as clear as day that your blog has many categories, and I know you knowà how to choose them. Before publishing new content, make sure you choose a relevant category and tags for it. They'll increase traffic and engagement by improving the user's experience and helping search engines index it the right way. Things to check for: Is it relevant? Are tags present? Step 2. Check Lifetime You know what you'll be posting on your blog in the future. It's good to understand how this particular post will relate to your future content. Write every post, keeping in mind its role for your blog, your product, and your business. It's good to have timeless content on your blog. Things to check for: Does it lead to your next post? Is it timeless? Does it meet your objectives? Step 3. Check Keywords I'm not going to teach you how to choose keywords for your content or how to build a semantic core for your blog, but it's important to make sure your keywords are relevant to your content. Try using high volume keywords (for titles, headings, and subheadings) and long-tail (for body content) keywords in your posts. You know the benefits of including long-tail keywordsà in your content. Don't ignore them. Things to check for: Are your keywords relevant? Do you have a high volume of keywords? How about long-tail keywords? Step 4. Check The Headline Two out of 10 people will read your post after reading the headline. A weak headline will ruin your chances of creating content that converts. That's why there areà so many guides, tutorials, and tools to help bloggers make their headlines resplendent. Here at , the freeà headline analyzer scores quality and rates the SEO value of your headlines, making them clickable and shareable. Before publishing your content, make sure the headline is an appropriate length and that it has emotional wordsà to capture the attention of readers, bringing you traffic and conversion. Examples of emotional wordsà in headlines: how to, fast, easy, best, review, tips. These words will help visitors understand that the content will solve their problem and provide useful information. Things to check for: Do your headlines match the style? Is it short and meaningful? Does it reveal the topic? Will it attract and interest readers? Does it have keywords? Are emotional wordsà present? Step 5. Check The Intro Introductions help visitors decide whether they'll continue reading your content or not. Make your content intro attractive by writing a hook and using the APP method. The APP method in introductions: A ââ¬â Agree:à Pitch an idea the reader will agree with. P ââ¬â Promise:à Promise you'll show how to solve the problem. P ââ¬â Preview: Make clear what you want your readers to learn. Things to check for: Is the APP method present? Is a hook present? Does it have keywords? Step 6. Check The Text Specialists still argue about the best blog length because there is no right answer. Just make sure the length of your post is enough to cover the topic and that it meets your objectives. When you use closely related words (synonyms) of your main keyword, you'll make it easier for Google to identify and it'll show as relevant in its search engine results pages. Google your main keyword and check the ââ¬Å"relatedâ⬠terms to understand what synonyms to use. They drive a high volume of search traffic; otherwise, your postà might not be mentioned in suggestions. Things to check for: Is the length appropriate for this type of content? Are keywords in the subheadings and in bullet lists? Are there synonyms of your main keyword? Is it compelling for both readers and search engines? Did you add a call to action in the conclusion? Step 7. Check The Conclusion "Visitors who donââ¬â¢t click donââ¬â¢t convert."à - Neil Patel Let's face it: If you create content, your goal is conversion. It's cool that readers like your content. It'd be cooler if they did something with it, wouldn't it? Help them! Your content marketing will not survive without aà callà to action, so make sure it's present in your post before publishing it on your blog. Plus, your conclusion should synthesize the information you shared in your content. CTA variants: Question:à to increase comments. Invitation to click or check:à to increase conversion. Invitation to read related articles:à to increase a crawl rate. Things to check for: Does it have a strong CTA? Will it answer the question "So what?" Does it synthesize the points? Step 8. Check Engagement No comments needed, I suppose. We write for people, so we should tryà to engage with them. Then they will know what to do next: comment, share, subscribe, or download. Make sure your blog post engages with your target audience. Things to check for: Is it written as if you wrote it for one specific person? Does it teach how to solve the problem? Will it provide your insight? Are comments enabled? Step 9. Check The Language Edit your content, make it sound natural and readable (1ââ¬â2-sentence paragraphs work for online), add bucket brigades (aka ââ¬Å"words and phrases that keep people on your pageâ⬠), and speak the same language as your audience. A little practice: Can you find the bucket brigades in this article? While working with guest writers, be sure their stuffà is free of plagiarism. A tool like Grammarly's plagiarism checker can help you out quickly. Things to check for: Does the language sound natural? Are the paragraphs short? Do you have bucket brigades in it? Did you check for grammar mistakes, typos, and logical contradictions in arguments? Have you read the post out loud to catch weird wording? Does your voice fit the tone of the blog? Did you check for plagiarism? Step 10. Choose A Featured Image Okay, one more confession from me: I really like choosing featured images for my blog posts! It's a ritual. The featured image can both attract and frighten readers, and that's why many bloggers sometimes get stuck. To ease the task of choosing a brilliant image for your content, keep in mind that it should be part of your design. It should also keep to the tone of your post and show your personality. Creativity is what makes us who we are.à And, as Henri Matisse said, it takes courage. With no designer on board, you can try images licensed for commercial use (Creative Commons) or discover resources with free but professional looking pictures. Things to check for: Are the images high quality? Are theyà eye-catching? How about relevant? Are theyà properly credited? Step 11. Increase The Text's Value I've learned that we should use at least one image for every 350 words of content to make it more readable and attractive for visitors, as they often do not have time or patience to read lo-o-o-ong, though interesting, articles. Images, graphs, videos, photos, quotes, tables, and diagrams- they can all help you increase the text's value. Things to check for: Does it have visual media where appropriate? How about quotes and tweetable content? Step 12. Check Visual Media In the footsteps of the previous step (sorry for tautology), make sure your visual elements meet the above features. It's unacceptable to ignore quality, relevance, copyright, and optimization if you aim to write high-quality content. Things to check for: Areà the visual media high quality? Are they relevant to the content? Do they violate copyright? (If so, change it.) Do they fit the design of your blog? Are they optimized? Step 13. Add Links When powerful resources link to your content, it's a sign for Google to rate you higher. And when you link to cool websites, it helps your readers trust you more.à Links build your online reputation, so make sure to add them to your blog writing checklist before you click publish. Don't forget about internal linking, too, sinceà it improves your SEO and guides readers to where they should click next. Things to check for: Are there internal links? How about external links? (Are they relevant and reputable?) Do they all work? Does it contain TOO many links? (If so take out some.) Do the links open in a new tab? (If so, good.) Are all required attributes added? (dofollow, nofollow, etc.) Step 14: Add Content Upgrades I bet you've noticed that cute block invite in this post or others that invited you to get a free download in exchange for your email. We call that a content upgrade. It's a consistent way to grow an email list. A tool as easy as LeadPages allows you to do that. Summarize key points from your post into a worksheet, template, infographic, or poster- it's up to you what type and format you choose for your upgrades. Things to check for: Is it appealing? Will it help your audience become better at what they do? Does the content upgrade link work? Step 15. Check SEO Try as you will, content marketers are not able to ignore SEO factors. This mortal combat leads to nothing, as content marketing + SEO = love forever: They complement each other, helping Internet marketers be friends with Google. So, check all SEO aspects of your content before publishing. Things to check for: Are the URLs shortà with your slug containing the keyword? Are meta tags present? (Check title, description, alt-tag for images, and keywords.) How about sharing buttons that work and display content correctly? Step 16. Set Authorship It doesn't matter if you invite guest bloggers to create content forà your blog or if you have an in-house team of writers- make sure you always name the author of your content. Are you the author? Perfect!à Your name will sound much better than just "admin" or "webmaster", don't you think? Things to check for: Is the author named? Does the author have a bio? Is the author's image in Gravatar or do you have a way to manage their profile picture? Step 17. Check Technical Aspects Check your content in different browsers to see whether it looks good and works well. Big files can be hard to open or download. Things to check for: Does the content look good in all browsers and mobile devices? BrowserStack canà help you out with testing. Does it have oversized files? (If so, fix.) Is it easy to open and/or download? Are metrics for further analysis set? Are the semantic core and key phrases present? Step 18. Synchronize It Thinking in the logical sense, bloggers won't find it hard to determine the perfect day and time for publishing content. Holidays are a dead duck since user activity is low; so, it would be wise to set a schedule and use a marketing calendar to manage your blog and social media content. Things to check for: Don't publish and promote during holidays. Are you publishing posts during your users' highest activity? Are you setting a schedule of publishing to maximize the reach? Step 19. Test It You'll get a clearer picture of changes or improvements your content might need when you test it. Things to check for: Compare your content with competitors' to make sure it's more interesting and informative. Show it to several colleagues who didn't work on it. Share it with users inside your target audience to get feedback. Step 20. Promote It Start promoting your content before you publish by sending teasers and previews to chats, forums, and communities where your audience lives. Plus, you can send it to thought leaders, asking them to review and share it with their followers after you publish it. It would be wise to have a promotion plan in advance so you can start it once the content goes live on your blog. Things to check for: Shareà teasers and previews to resources on platforms where your target audience meets. Organize a ââ¬Å"premiereâ⬠for bloggers and thought leaders to get reviews. Make a promotion plan after publishing. Step 21. Publish It Phew! That's it. It seems your content is ready to see the light and hit the Internet. So, it's high time to click the ââ¬Å"Publishâ⬠button to release your post into the world. There you have it. This blog writing checklist seems heavy, but guess what? You know ALL of theà steps. But you might just forget to tick them off the blog writing checklist. Let's try to repeat this checklist in short: Specify its place:à Check the topic, category, keywords, and tags. Write it right:à Draft an emotional headline, introduce it with a hook, use body with H2ââ¬âH3 subheadlines, rock number and bulleted lists, edit for short paragraphs, check for plagiarism, and write a strong conclusion with aà call to action. Make it beautiful:à Use natural language, featured images, visual elements, and authorship. Make it engaging and compelling. Help them find it:à Use links, meta tags, synchronization, key phrases, and synonyms. Let them share it:à Make it browser and mobile friendly, test it, promoteà it, and share it. Be sure to tick off all the points in the blog writing checklist before publishing your content. You'll get the results you want to achieve. You've got this! How to Write Amazing Posts With This Awesome Blog Writing Checklist Blog If you didnt blog or write content you wouldnt be here, right? We all use to improve our content projects to blow our blogs up with traffic, conversion, and hundreds of grateful and loyal readers. No one remembers the brainiac who said this sacramental phrase Content is the king (rumors have it, it was Bill Gates); but we do our best to create content that helps us reach goals to appear on Googles top 10. Table of Contents: Check a Category Check Lifetime Check Keywords Check the Headline Check the Intro Check the Text Check the Conclusion Check Engagement Check the Language Choose a Featured Image Increase the Texts Value Check Visual Media Add Links Add Content Upgrades Check SEO Set Authorship Check Technical Aspects Synchronize It Test It Promote It Publish It Get This Checklist in a PDF If youd prefer to keep this checklist on-hand, download this free PDF:How To Write Amazing Posts With This Blog Writing ChecklistCreate Your Own Checklists With Task Templates in is the perfect all-in-one marketing calendar platform to manage your entire blogging editorial calendar. And with Task Templates, you can create reusable checklists to make sure you never miss a step. Then, use Discussions to manage communication and collaboration between writers, designers, and project managers. Combined with a seamless WordPress integration for automated publishing, it's your go-to destination for creating and promoting every blog post.Start your free 14-day trial and manage your blog better than ever before. 21-Step Blog Writing Checklist doesn't let you miss any small but important detail for making your compelling content, while also winning your readers' hearts. So, here it goes. This blog writing checklist is great to go through every time you get ready to publish a new piece of content. Step 1. Check A Category It's as clear as day that your blog has many categories, and I know you knowà how to choose them. Before publishing new content, make sure you choose a relevant category and tags for it. They'll increase traffic and engagement by improving the user's experience and helping search engines index it the right way. Things to check for: Is it relevant? Are tags present? Step 2. Check Lifetime You know what you'll be posting on your blog in the future. It's good to understand how this particular post will relate to your future content. Write every post, keeping in mind its role for your blog, your product, and your business. It's good to have timeless content on your blog. Things to check for: Does it lead to your next post? Is it timeless? Does it meet your objectives? Step 3. Check Keywords I'm not going to teach you how to choose keywords for your content or how to build a semantic core for your blog, but it's important to make sure your keywords are relevant to your content. Try using high volume keywords (for titles, headings, and subheadings) and long-tail (for body content) keywords in your posts. You know the benefits of including long-tail keywordsà in your content. Don't ignore them. Things to check for: Are your keywords relevant? Do you have a high volume of keywords? How about long-tail keywords? Step 4. Check The Headline Two out of 10 people will read your post after reading the headline. A weak headline will ruin your chances of creating content that converts. That's why there areà so many guides, tutorials, and tools to help bloggers make their headlines resplendent. Here at , the freeà headline analyzer scores quality and rates the SEO value of your headlines, making them clickable and shareable. Before publishing your content, make sure the headline is an appropriate length and that it has emotional wordsà to capture the attention of readers, bringing you traffic and conversion. Examples of emotional wordsà in headlines: how to, fast, easy, best, review, tips. These words will help visitors understand that the content will solve their problem and provide useful information. Things to check for: Do your headlines match the style? Is it short and meaningful? Does it reveal the topic? Will it attract and interest readers? Does it have keywords? Are emotional wordsà present? Step 5. Check The Intro Introductions help visitors decide whether they'll continue reading your content or not. Make your content intro attractive by writing a hook and using the APP method. The APP method in introductions: A ââ¬â Agree:à Pitch an idea the reader will agree with. P ââ¬â Promise:à Promise you'll show how to solve the problem. P ââ¬â Preview: Make clear what you want your readers to learn. Things to check for: Is the APP method present? Is a hook present? Does it have keywords? Step 6. Check The Text Specialists still argue about the best blog length because there is no right answer. Just make sure the length of your post is enough to cover the topic and that it meets your objectives. When you use closely related words (synonyms) of your main keyword, you'll make it easier for Google to identify and it'll show as relevant in its search engine results pages. Google your main keyword and check the ââ¬Å"relatedâ⬠terms to understand what synonyms to use. They drive a high volume of search traffic; otherwise, your postà might not be mentioned in suggestions. Things to check for: Is the length appropriate for this type of content? Are keywords in the subheadings and in bullet lists? Are there synonyms of your main keyword? Is it compelling for both readers and search engines? Did you add a call to action in the conclusion? Step 7. Check The Conclusion "Visitors who donââ¬â¢t click donââ¬â¢t convert."à - Neil Patel Let's face it: If you create content, your goal is conversion. It's cool that readers like your content. It'd be cooler if they did something with it, wouldn't it? Help them! Your content marketing will not survive without aà callà to action, so make sure it's present in your post before publishing it on your blog. Plus, your conclusion should synthesize the information you shared in your content. CTA variants: Question:à to increase comments. Invitation to click or check:à to increase conversion. Invitation to read related articles:à to increase a crawl rate. Things to check for: Does it have a strong CTA? Will it answer the question "So what?" Does it synthesize the points? Step 8. Check Engagement No comments needed, I suppose. We write for people, so we should tryà to engage with them. Then they will know what to do next: comment, share, subscribe, or download. Make sure your blog post engages with your target audience. Things to check for: Is it written as if you wrote it for one specific person? Does it teach how to solve the problem? Will it provide your insight? Are comments enabled? Step 9. Check The Language Edit your content, make it sound natural and readable (1ââ¬â2-sentence paragraphs work for online), add bucket brigades (aka ââ¬Å"words and phrases that keep people on your pageâ⬠), and speak the same language as your audience. A little practice: Can you find the bucket brigades in this article? While working with guest writers, be sure their stuffà is free of plagiarism. A tool like Grammarly's plagiarism checker can help you out quickly. Things to check for: Does the language sound natural? Are the paragraphs short? Do you have bucket brigades in it? Did you check for grammar mistakes, typos, and logical contradictions in arguments? Have you read the post out loud to catch weird wording? Does your voice fit the tone of the blog? Did you check for plagiarism? Step 10. Choose A Featured Image Okay, one more confession from me: I really like choosing featured images for my blog posts! It's a ritual. The featured image can both attract and frighten readers, and that's why many bloggers sometimes get stuck. To ease the task of choosing a brilliant image for your content, keep in mind that it should be part of your design. It should also keep to the tone of your post and show your personality. Creativity is what makes us who we are.à And, as Henri Matisse said, it takes courage. With no designer on board, you can try images licensed for commercial use (Creative Commons) or discover resources with free but professional looking pictures. Things to check for: Are the images high quality? Are theyà eye-catching? How about relevant? Are theyà properly credited? Step 11. Increase The Text's Value I've learned that we should use at least one image for every 350 words of content to make it more readable and attractive for visitors, as they often do not have time or patience to read lo-o-o-ong, though interesting, articles. Images, graphs, videos, photos, quotes, tables, and diagrams- they can all help you increase the text's value. Things to check for: Does it have visual media where appropriate? How about quotes and tweetable content? Step 12. Check Visual Media In the footsteps of the previous step (sorry for tautology), make sure your visual elements meet the above features. It's unacceptable to ignore quality, relevance, copyright, and optimization if you aim to write high-quality content. Things to check for: Areà the visual media high quality? Are they relevant to the content? Do they violate copyright? (If so, change it.) Do they fit the design of your blog? Are they optimized? Step 13. Add Links When powerful resources link to your content, it's a sign for Google to rate you higher. And when you link to cool websites, it helps your readers trust you more.à Links build your online reputation, so make sure to add them to your blog writing checklist before you click publish. Don't forget about internal linking, too, sinceà it improves your SEO and guides readers to where they should click next. Things to check for: Are there internal links? How about external links? (Are they relevant and reputable?) Do they all work? Does it contain TOO many links? (If so take out some.) Do the links open in a new tab? (If so, good.) Are all required attributes added? (dofollow, nofollow, etc.) Step 14: Add Content Upgrades I bet you've noticed that cute block invite in this post or others that invited you to get a free download in exchange for your email. We call that a content upgrade. It's a consistent way to grow an email list. A tool as easy as LeadPages allows you to do that. Summarize key points from your post into a worksheet, template, infographic, or poster- it's up to you what type and format you choose for your upgrades. Things to check for: Is it appealing? Will it help your audience become better at what they do? Does the content upgrade link work? Step 15. Check SEO Try as you will, content marketers are not able to ignore SEO factors. This mortal combat leads to nothing, as content marketing + SEO = love forever: They complement each other, helping Internet marketers be friends with Google. So, check all SEO aspects of your content before publishing. Things to check for: Are the URLs shortà with your slug containing the keyword? Are meta tags present? (Check title, description, alt-tag for images, and keywords.) How about sharing buttons that work and display content correctly? Step 16. Set Authorship It doesn't matter if you invite guest bloggers to create content forà your blog or if you have an in-house team of writers- make sure you always name the author of your content. Are you the author? Perfect!à Your name will sound much better than just "admin" or "webmaster", don't you think? Things to check for: Is the author named? Does the author have a bio? Is the author's image in Gravatar or do you have a way to manage their profile picture? Step 17. Check Technical Aspects Check your content in different browsers to see whether it looks good and works well. Big files can be hard to open or download. Things to check for: Does the content look good in all browsers and mobile devices? BrowserStack canà help you out with testing. Does it have oversized files? (If so, fix.) Is it easy to open and/or download? Are metrics for further analysis set? Are the semantic core and key phrases present? Step 18. Synchronize It Thinking in the logical sense, bloggers won't find it hard to determine the perfect day and time for publishing content. Holidays are a dead duck since user activity is low; so, it would be wise to set a schedule and use a marketing calendar to manage your blog and social media content. Things to check for: Don't publish and promote during holidays. Are you publishing posts during your users' highest activity? Are you setting a schedule of publishing to maximize the reach? Step 19. Test It You'll get a clearer picture of changes or improvements your content might need when you test it. Things to check for: Compare your content with competitors' to make sure it's more interesting and informative. Show it to several colleagues who didn't work on it. Share it with users inside your target audience to get feedback. Step 20. Promote It Start promoting your content before you publish by sending teasers and previews to chats, forums, and communities where your audience lives. Plus, you can send it to thought leaders, asking them to review and share it with their followers after you publish it. It would be wise to have a promotion plan in advance so you can start it once the content goes live on your blog. Things to check for: Shareà teasers and previews to resources on platforms where your target audience meets. Organize a ââ¬Å"premiereâ⬠for bloggers and thought leaders to get reviews. Make a promotion plan after publishing. Step 21. Publish It Phew! That's it. It seems your content is ready to see the light and hit the Internet. So, it's high time to click the ââ¬Å"Publishâ⬠button to release your post into the world. There you have it. This blog writing checklist seems heavy, but guess what? You know ALL of theà steps. But you might just forget to tick them off the blog writing checklist. Let's try to repeat this checklist in short: Specify its place:à Check the topic, category, keywords, and tags. Write it right:à Draft an emotional headline, introduce it with a hook, use body with H2ââ¬âH3 subheadlines, rock number and bulleted lists, edit for short paragraphs, check for plagiarism, and write a strong conclusion with aà call to action. Make it beautiful:à Use natural language, featured images, visual elements, and authorship. Make it engaging and compelling. Help them find it:à Use links, meta tags, synchronization, key phrases, and synonyms. Let them share it:à Make it browser and mobile friendly, test it, promoteà it, and share it. Be sure to tick off all the points in the blog writing checklist before publishing your content. You'll get the results you want to achieve. You've got this!
Monday, October 21, 2019
Dr. Kings Quotes essays
Dr. Kings Quotes essays Hatred paralyzes life; love releases it. Hatred confuses life; love harmonizes it. Hatred darkens life; love illumines it. Love is the only force capable of transforming an enemy into friend- Martin Luther King Jr. "Our lives begin to end the day we become silent about things that matter." "I have a dream that one day ... the sons of former slave owners will be able to sit down together at the table of brotherhood." "I have a dream, that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character. I have a dream today!" Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that. It may be true that the law cannot make a man love me. But it can keep him from lynching me, and I think that's pretty important. A man who won't die for something is not fit to live. ...
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